(Monday, 5 Dec 2016, Beijing, China)… BBC Worldwide today announced a series of deals that will see four BBC Earth Giant Screen films – Tiny Giants, Wild Africa, Earthflight and Incredible Predators debut in mainland China and Hong Kong in 2017.
New deals with clients including Orient International Holding Shanghai Foreign Trade Co. Ltd, and Wuhan DDMC Culture Co. Ltd, will see the four films debut in more than 20 science and technology museums, beginning in January.
Tiny Giants, is the story of a day in the life of two little heroes – a scorpion mouse and a chipmunk, both trying to survive in a sometimes hostile world; Earthflight takes a breathtaking flight on the wings of birds across six continents and experiences some of the world’s greatest natural spectacles from a bird’s-eye view; Wild Africa, narrated by Helena Bonham Carter, transports audiences on a thrilling journey through Africa to discover how water shapes all life; and Incredible Predators delves into the interactions between predators and their prey, revealing some of the most dramatic events in nature.
“BBC Earth exists to inspire people with the natural world; we constantly push boundaries to excite our audiences with amazing stories, characters and discoveries that we go to the ends of the earth to find,” said Kelvin Yau, GM, Greater China. “We are very pleased that visitors to science and technology museums all over China will have access to the four BBC Earth films that will allow viewers to envelope themselves in the larger than life, immersive experience of the 2D Dome and 3D giant screen formats.”
Each BBC Earth film is 40 minutes long and will run between six months and a year in cities in China including Beijing, Shanghai, Guangzhou, Hangzhou, Shenyang and Hefei, as well as Hong Kong
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For more information, please contact: Jeanne Leong +65 6849 5292/+65 9679 1173
NOTES TO EDITORS
About BBC Worldwide
BBC Worldwide is the main commercial arm and a wholly owned subsidiary of the British Broadcasting Corporation (BBC). Its vision is to build the BBC’s brands, audiences, commercial returns and reputation across the world. This is achieved through investing in, commercialising and showcasing content from the BBC around the world, in a way that is consistent with BBC standards and values. The business also champions British creativity globally.
In 2015/16 BBC Worldwide generated headline profits of £133.8m and headline sales of £1,029.4m and returned £222.2m to the BBC.
For more detailed performance information please see our Annual Review webpage: bbcworldwide.com/annual-review/.