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	<title>CASBAA Next &#187; Commoditization</title>
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		<title>The Commoditization of Media: The Unspoken Elephant in the Room of Media</title>
		<link>http://www.casbaa.com/next/2014/06/06/the-commoditization-of-media-the-unspoken-elephant-in-the-room-of-media/</link>
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		<pubDate>Fri, 06 Jun 2014 01:48:34 +0000</pubDate>
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				<category><![CDATA[Media]]></category>
		<category><![CDATA[Commoditization]]></category>
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		<description><![CDATA[(Photo by: David Blackwell) Nick Binns GroupM Deputy Head of Trading APAC &#160; &#160; Moving from conflict to partnerships with media providers&#160; A traditional article or blog from an agency trader on media commoditization would typically be a fantastic opportunity to showcase the industries general frustration with our clients laser focus on media price and [&#8230;]]]></description>
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