Local, Regional Pay-TV Channels in Asia Set to Thrive

Pay-TV channels delivering local and regional content in Asia are poised to benefit in the years ahead, according to a new report, while those delivering acquired overseas content, particularly English-language general entertainment, will be "under pressure" as nonlinear, on-demand services proliferate.

The projections were released today by Media Partners Asia (MPA). The industry analyst reports that Asia Pacific pay-TV channels and content platforms earned revenues of $18.7 billion in 2013, a 9-percent gain. This is projected to rise to $19.5 billion in 2018, a 7-percent compound annual growth rate. By 2023, revenues are expected to reach $23.5 billion. Outside of China, subscription fees will lead the revenue gains, but local advertising will also grow in importance.

"Evolving strategies and improved execution are important if the pay-TV industry wants to build a business that thrives in the long-term," commentedhttp://worldscreen.com/articles/display/2014-07-29-asia-pay-tv-channels-report-MPA