Global ad revenues to grow by 3.9% in 2015, says Magna Global

Global ad revenues will grow by 3.9% this year to $519bn, according to Magna Global’s latest report on the worldwide advertising market.

IPG Mediabrands-owned Magna forecasts cover 73 countries and include paid and free TV, online, mobile, newspaper, magazines, radio, cinema and out-of-home media.

This year’s growth forecast is lower than the previous (+4.8% in December 2014) and represents a slowdown from 2014 (+4.9%).http://www.mandmglobal.com/news/22-06-15/global-ad-revenues-to-grow-by-39-in-2015-says.aspx?_cldee=amFuZUBjYXNiYWEuY29t