Latest News

  • August 18, 2014

    Ofcom: six-year-olds understand digital technology better than adults

    They may not know who Steve Jobs was or even how to tie their own shoelaces, but the average six-year-old child understands more about digital technology than a 45-year-old adult, according to an authoritative new report published on Thursday. ...
  • August 18, 2014

    Generation gap in view of television

    Online television and video receives a lot of media attention but still accounts for a relatively small proportion of all viewing and a small but growing share of total industry revenues. However, there are significant generational differences in the use...
  • August 18, 2014

    Twitter engages Indian sports fans

    Starsports.com and Vodafone India are the first broadcaster and brand advertiser to join forces with the Twitter Amplify product in India, the two companies have announced.They aim to tap into social conversations around TV programmes, especially live...
  • August 18, 2014

    Aussies are watching more TV

    The screen habits of Australians are evolving as take-up of connected devices goes on rising, but all major age groups continue to spend the majority of their viewing time watching broadcast TV on in-home sets.The latest quarterly Australian Multi-Screen...
  • August 18, 2014

    Android TV

    Google announced Android TV at its I/O developer conference in San Francisco. It is the latest attempt by Google to get on television, designed to bring Android to the living room screen, with all the fun and games that involves. It is not a box you can...
  • August 18, 2014

    GroupM: Global Ad Spending to Exceed Pre-Crisis Peak Next Year

    In its biannual This Year, Next Year report, GroupM forecasts that global advertising investments in 2015 will reach $560 billion, finally exceeding the pre-crisis peak of 2007-08. ...
  • August 18, 2014

    FOX Sports Channels Rebranded Across Asia

    FOX International Channels (FIC) has rebranded its portfolio of FOX Sports Asia networks throughout the region, with the change effective today. ...
  • August 18, 2014

    Taiwan's Gen Z

    Companies in the U.S. are very much focused on the “aging out” of the Baby Boomer generation, and what it means for their business. From my perch in Taiwan, it seems as if the main focus in the U.S. is on the difference between Baby Boomers and...
  • August 18, 2014

    Global mobile ad revenue grows by 92%

    Global mobile adspend nearly doubled in 2013 to reach $19.3bn, according to Interactive Advertising Bureau (IAB) data. ...
  • August 8, 2014

    OTT revenue to grow by 28.1% per year, says PwC

    The PwC ‘Global Entertainment and Media Outlook 2014-2018’ report claims that OTT and digital music streaming are two of the fastest growing market sub-segments and that the growth of ‘24/7 access’ and micro-transactions suggest that flexible...

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