Latest News

  • March 27, 2014

    Casbaa Pushes Legal Online Viewing In Australia

    During the CASBAA OTT Summit 2014 held in Singapore, CASBAA and international media and technology law firm Olswang today unveiled “Digital, Legal and Anywhere – Innovation in Australian TV”, a new report showcasing the varied and abundant audio...
  • March 27, 2014

    Nielsen brings Twitter TV Ratings to Australia

    Move reflects rise of social TV in Australia In the US, 36 million people sent 990 million tweets about TV programmes they were watching in 2013, creating a digital dialogue Nielsen dubs ‘social TV’. That phenomenon is catching up in Australia, a...
  • March 27, 2014

    The impact of social media on audiences

    Social media has changed the way people interact with one another, and also how they discover, share and use content. It has become a unique and innovative platform for broadcasters to adopt, to effectively reach out to their existing and target audiences...
  • March 27, 2014

    Tweets about TV programs prove Twitter's earned media value

    Now that Twitter is firmly positioned in the public lexicon, it is taking great lengths to extend the reach and value of its platform to enhance television viewing. ...
  • March 11, 2014

    Nielsen announces Myanmar venture

    Nielsen has announced a joint venture with Myanmar Marketing Research & Development (MMRD). Under its joint venture entity, Nielsen MMRD, the two organisations will combine their solutions to provide insight into the Myanmar market. “With a population...
  • March 11, 2014

    Turner Broadcasting System And Trans Media To Launch CNN Indonesia

    Turner Broadcasting System Asia Pacific, Inc. and PT Trans Media Corpora have today announced a strategic partnership to launch CNN Indonesia, a 24-hour news channel and accompanying website in Bahasa Indonesia. This ground-breaking channel will be the...
  • March 10, 2014

    CASBAA TV Upfronts Find Success in Jakarta

    The most recent CASBAA TV Upfronts, which took place late last month in Jakarta, Indonesia, brought in close to 100 delegates and attendees representing media agencies, clients, pay-TV broadcasters and partners. ...
  • March 10, 2014

    CASBAA TV Upfronts Series Returns to Indonesia

    CASBAA AD successfully held its latest TV Upfronts event on Friday, February 21 in Jakarta, Indonesia. Promoting multichannel TV as the ideal platform for marketers to reach their target demographics, the TV Upfronts have taken place in several Asia...
  • March 10, 2014

    CASBAA wraps up TV Upfronts in Jakarta

    CASBAA AD successfully held its latest TV Upfronts event last February 21 in Jakarta, Indonesia. Promoting multi-channel TV as the ideal platform for marketers to reach their target demographics, the TV Upfronts have taken place in several Asia-Pacific...
  • March 10, 2014

    Australia:Ad revenue lifts on STV

    ASTRA has announced Subscription Television advertising revenues achieved a record revenue of $262,910,580 for the period July to December 2013, a lift of 15.4%. This was up $35 million compared to the same period in 2012: Jul – Dec 2012: $227,711,9...

Display # 

Page 13 of 123