Discovery Networks Asia-Pacific establishes new content group

DNAP100
Singapore, December 3, 2010 – Discovery Networks Asia-Pacific (DNAP) today announced the creation of a new creative and content group that will focus on shaping the overall vision and direction of its portfolio of brands led by Kevin Dickie who has been appointed Senior Vice President, Content Group. The announcement was made by Tom Keaveny, Executive Vice President and Managing Director, DNAP, to whom Dickie will continue to report.

Based in the Singapore regional office, the new Content Group will manage all programming and scheduling, marketing and media planning, communications and creative services. In addition, Dickie will identify strategic brand extension opportunities beyond television.

Keaveny said, “Kevin is a talented executive and with a strong track record of success in leading DNAP’s marketing communications for over 10 years. His creativity and background in brand development and portfolio management will provide strong leadership and focus for the team here as we expand our business and brands. We are in the content business and the creation of this content group will provide a platform to continue to drive our business forward.”

DNAP currently distributes seven brands in its portfolio across 32 countries in the region – Discovery Channel, TLC, Animal Planet, Discovery HD World, Discovery Science, Discovery Turbo, and Discovery Home & Health – reaching over 508 million cumulative subscribers.

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About Discovery Communications
Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) is the world’s number one nonfiction media company reaching more than 1.5 billion cumulative subscribers in over 180 countries. Discovery empowers people to explore their world and satisfy their curiosity through 100-plus worldwide networks, led by Discovery Channel, Animal Planet, Discovery Science and Discovery HD, as well as leading consumer and educational products and services, and a diversified portfolio of digital media services including HowStuffWorks.com. In Asia Pacific, seven Discovery brands reach 508 million cumulative subscribers in 32 countries with programming customized in 13 languages.

Contact:
Charmaine Huet
charmaine_huet@discovery.com
DID: (65) 6510 7545

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