Piracy cases in Czech Republic and Slovakia yield results

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Demonstrate effectiveness of collaboration and police support

11 February 2013: Two new cases of the piracy practice known as card sharing have been brought to resolution in the Czech Republic and Slovakia. The cases involved the theft of services from UPC DTH S.à r.l. (operating the brand freeSAT in these markets), enabling the illegal reception of services and depriving UPC of payment.

Following criminal complaints filed by UPC DTH S.à r.l., whose parent company Liberty Global is a member of AAPA (Audiovisual Anti-Piracy Alliance), the matter was addressed in co-operation with Irdeto (conditional access system provider to freeSAT service) and local police authorities in Czech Republic and Slovakia.

Two full investigations were conducted with police authorities and the Anti-Piracy and Forensics Unit of Irdeto, partner to UPC DTH S.à r.l., and member of AAPA. Both Irdeto and the local police provided high levels of cooperation and skill, leading to the successful prosecutions.

The defendants in both cases pleaded guilty and have accepted the settlements requiring them to pay UPC DTH several thousand Euros compensation.

In the Czech Republic case, the court conditionally closed the criminal proceedings as the defendant pleaded guilty, settled to cover the claimed damage and had no previous criminal history. The court also set up a probationary period of two years.

In the Slovak case, the police successfully closed the investigation and the state attorney closed the case due to the fact that defendant pleaded guilty, settled to cover the claimed damage and had no previous criminal history.

In welcoming the decision the AAPA’s Executive Director, Sheila Cassells, said that “these are cases which show that this type of theft is taken seriously and that local officials fully support the need to maintain the legitimate protection of the services our members provide to paying customers in these countries. AAPA will continue to support its members in taking necessary action.”

Magnus Ternsjö, MD of UPC DTH S.à r.l added, “we have made many technological improvements to limit the ability of thieves to steal our services but we cannot be fully successful without the support of local law enforcement to apprehend and prosecute those who try to circumvent our security to illegally provide services to others. We have further pending cases and count on additional success in gaining significant restitution and sentencing that includes putting people behind bars. We are and will always go after people we can prove are involved with illegal activities and violate our terms and conditions. These activities not only include “card sharing” piracy, but also frauds committed by individuals and groups which harm UPC DTH and our paying customers. We appreciate very much the support of the law enforcement officials in the countries, Irdeto, as well as AAPA and praise them for helping us to successfully convict people who have been involved with piracy and other related criminal activities.”

Rory O’Connor, VP of Services at Irdeto, commented, “The collaboration between UPC DTH S.à r.l., AAPA , the Irdeto Anti-Piracy and Forensics Unit and local authorities sends a strong message to criminals that media piracy will not go unpunished. The verdicts of these cases will act as a strong deterrent to others who undertake in such illegal activity and is an extremely pleasing outcome that follows recent successful prosecutions in Greece, Belgium and Netherlands. Irdeto will continue to work closely with our customers and local authorities to understand where piracy is occurring – and actively taking measures to counter and stop it.”

Note to editors

1. The defendants were distributing to third parties the decoding keys of pay TV programmes from freeSAT via the internet. Users were then able to view programmes without subscription, using the illegitimately adapted set top boxes or private boxes suitable for piracy activities.

2. In the Czech Republic the matter was handled by Police Presidium of Czech Republic (Policejní prezídium ČR), the Department of economic crime and police in the city of Kromeriz (Oddělení hospodářské kriminality PČR Kroměříz). In Slovakia the case was handled by Police Presidium of Slovakia (Policejní prezídium SR) and the County department of police in Prievidza (Obvodné oddelenie PZ Prievidza).

For more information about AAPA’s work visit www.aapa.eu

AAPA contact:

Sheila Cassells:
+44 7500 243 136
Sheila.cassells@aapa.eu

Miranda Rock
+44 7957 391 498
Rocket Launch for AAPA
Miranda@rocketlaunch.co.uk

………

UPC DTH S.à r.l contact:

Jim Helfgott
+352 26 84 70 21
press@upcdth.lu

Irdeto contact:

Laura Strong
Ruder Finn for Irdeto
Office: +44 (0)20 7438 3070
lstrong@ruderfinn.co.uk

Katie Judd
Senior Manager, Public Relations, Irdeto
Office: 415-967-7148
Mobile: 603-738-9599
Katie.Judd@irdeto.com

About AAPA

The Audiovisual Anti-Piracy Alliance (AAPA) represents companies involved in the provision of protected audiovisual services, security technology for such services, and the manufacturing of products, which facilitate the delivery of such services. AAPA’s mission is to enable the fight against piracy which involves the development, promotion, distribution, application or use of technologies resulting in the unauthorised use of protected audiovisual content, by co-ordinating intelligence and action supported by effective legislation and its implementation.

Supplementing companies own activities, AAPA brings it members together to share information about piracy activities and to co-ordinate their actions, where appropriate. Effective action requires appropriate and effective legislation, implemented consistently across the EU in the first instance, supported by global co-ordination. Through the activities of its members and the work of the Intelligence Committee AAPA is able to identify where legislation can be improved. AAPA maintains a dialogue with the EU institutions to promote effective legislation.

AAPA members are committed to investing in, developing, implementing and maintaining robust protection systems to support existing and new means of distributing protected audiovisual content. AAPA works to inform stakeholders about the importance of effective content protection in the context of technological developments, such as hybrid TV and the cloud.

Current AAPA members:

BSkyB, Conax, Eutelsat, INSIDE Secure, Irdeto, Liberty Global, Melita, Nagra, NDS, Nova, Open Tech, Pace, Sky Deutschland, Sky Italia, Verimatrix, Viaccess, Ziggo, Zon

About UPC DTH S.à r.l.

UPC DTH S.à r.l. is a high quality provider of satellite television services based in Luxembourg, the European capital of satellite services. It provides services to Hungary, the Czech Republic, Slovakia and manages the satellite television services of the provider in Romania. Its Direct-To-Home (DTH) service, known as UPC Direct in the Hungarian market, freeSAT in the Czech and Slovak markets and Focus Sat in Romania has more than 675,000 customers (as per 30 September 2012). UPC DTH S.à r.l. offers its customers more channels, better content, award winning customer service and superior signal quality, including crystal-clear high-definition programming. UPC DTH S.à r.l. is part of Liberty Global, Inc.

About Liberty Global

Liberty Global is the leading international cable company, with operations in 13 countries. We connect people to the digital world and enable them to discover and experience its endless possibilities. Our market-leading television, broadband internet, and telephony services are provided through next-generation networks and innovative technology platforms that connect 20 million customers who subscribe to 34 million services as of September 30, 2012.

Liberty Global’s consumer brands include UPC, Unitymedia, Kabel BW, Telenet and VTR. Our operations also include Chellomedia, our content division, UPC Business, a commercial services division and Liberty Global Ventures, our investment fund. For more information, please visit www.lgi.com.

About Irdeto

Irdeto is a world leader in media protection, multi-screen and revenue assurance solutions for pay media companies. Through its innovative conditional access, dynamic monetization content security and anti-piracy technologies, the company allows new forms of distribution for broadcast, broadband and mobile entertainment. Regionally headquartered in Amsterdam, Beijing, and San Francisco, the company employs approximately 1,000 people in 24 locations around the world. Irdeto is a subsidiary of multinational media group Naspers (JSE: NPN). Please visit Irdeto at www.irdeto.com

ITV Granada to rebrand as ITV Choice

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Rebranding across Asia and the Middle East Aligns Channel with Parent Brand

8th February 2013 HONG KONG – ITV Granada, part of ITV Studios Global Entertainment, has announced a forthcoming rebrand, as part of ITV’s company wide rebrand which was unveiled in January this year. The new look will be revealed for the first time on March 25th, at the top of primetime, before Four Weddings Australia.

The channel rebrand includes a change of name, from ITV Granada to ITV Choice, a new logo, and refreshed on-air idents. The upcoming changes will align the channel more closely with the new ITV brand globally, as well as reflect the channel’s proposition as a premium broadcaster, offering first run drama and entertainment, fresh from UK schedules.

Augustus Dulgaro, SVP Asia Pacific, says; “Changing the channel’s name to ITV Choice and aligning our brand with our parent company is truly reflective of the channel’s proposition, as the heart of popular British culture away from home. We anticipate that our new look will not only engage with our audiences, but also inspire and excite.”

The channel first launched in 2008 as Granada TV in the Middle East, later becoming ITV Granada in 2010. Its footprint has rapidly increased over the years, with the soon to be renamed ITV Choice currently available across over 40 countries in over 7 million homes.

The channel continues to enrich its schedule in 2013, with prime-time award winning dramas, including ITV Studios’ Agatha Christie’s Poirot, Endeavour, Lewis and Midsomer Murders, as well as hit entertainment series including Dancing On Ice, Ant & Dec’s Saturday Night Takeaway and The Jonathan Ross Show.

About ITV Granada

ITV Granada shows a wide array of contemporary entertainment, award-winning drama, cool comedy and the latest in reality shows from leading producers in the UK and around the world. Available throughout Asia and the Middle East , reaching over 7 million households, in more than 40 countries.

ITV Granada is available in Hong Kong – nowTV 517, Singapore – StarHub 523, Malaysia – ASTRO 735, Malta – Go Cable 305 & Melita Cable 309, Maldives – MediaNet, Middle East – OSN 217, Mongolia – Sky C&C, India – Airtel Digital TV 144, Korea – CJ TVing, Indonesia –TelkomVision 503, Taiwan – Chung Hwa Telecom MOD TV 82, Cambodia – PPCTV, and Thailand – CTH network and METV.

– ENDS –

For further information:

Jennifer Tattersall
Marketing Manager
jennifer.tattersall@itv.com

Viacom launches channels on mio TV

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VIACOM INTERNATIONAL MEDIA NETWORKS TO LAUNCH MTV, NICKELODEON, NICK JR. AND COMEDY CENTRAL ON SINGTEL’S MIO TV IN SINGAPORE

SINGAPORE, 13 February 2013 – Viacom International Media Networks (VIMN) Asia, a division of Viacom Inc. (NASDAQ: VIA, VIAB) today announced the launch of MTV Southeast Asia, Nickelodeon Southeast Asia, Nick Jr., and Comedy Central Asia on SingTel mio TV’s subscription TV service. The partnership also includes Nickelodeon-branded on-the-ground events that will further strengthen its brand experience with its audience. Details about launch dates and price plans will be announced in the coming weeks.

“Expanding the reach of MTV, Nickelodeon, Nick Jr. and the recently-launched Comedy Central with mio TV, enables us to meet the growing demand for our channels, and deliver high quality programming services to mio TV subscribers,” said VIMN Asia’s executive vice president and managing director, Indra Suharjono. “We are delighted to bring all four of our linear channels to the channel lineup, particularly given the significance of Comedy Central becoming the first English entertainment channel brand to be across all three subscription TV platforms in Singapore.”

“We are excited to collaborate with VIMN and welcome their channels onto our platform,” said Mr Goh Seow Eng, Managing Director of Television, SingTel. “The kids segment, in particular, is one that we have been working hard to address so our younger viewers and their parents will be delighted to know that Nickelodeon and Nick Jr. will soon be available on mio TV. The addition of these channels marks a significant step which brings mio TV ever closer to our goal of meeting all the key content needs of our subscribers.”

MTV is the world’s premier youth entertainment brand. With a global reach of more than a half-billion households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile. Across the Asia-Pacific, MTV programming is seen over more than 212 million households.

Comedy Central, the world’s biggest comedy network, has been making audiences laugh since it first launched in the United States in 1991. Renowned for featuring a stable of exclusive and tailor-made local and international comedy, the brand has become the ultimate destination for all kinds of humour, from traditional to satire to sketches to popular sitcoms. Comedy Central Asia launched on 1 November 2012, and is VIMN Asia’s first adult-skewed network. Targeting viewers aged 18 to 34 years old across Southeast Asia with comedy content round-the-clock, Comedy Central Asia is the only 24-hour all-comedy channel to showcase Asian and international comedy and comedic talent. Globally, Comedy Central is seen in more than 200 million homes in over 70 countries around the world.

Nickelodeon, now in its 34th year globally and 15th year in Asia, is one of the most globally recognized and widely distributed multimedia entertainment brands for kids and family. It has built a diverse, global business by putting kids first in everything it does. The company’s portfolio includes television programming and production around the world, plus special events, consumer products, digital offerings, recreation, books, feature films and pro-social initiatives. Nickelodeon’s brands are seen globally in more than 450 million households in over 100 territories via more than 70 locally programmed channels and syndication.

Nick Jr., is “the Smart Place to Play.”, giving kids and parents what they want – educational and entertaining content with great stories and characters that empower kids to learn while they play. The educational curriculum is in everything Nick Jr. does – the shows, packaging and promos – delivered by all the Nick Jr. characters kids know and love. The award-winning and exclusive international properties including Dora the Explorer, Team Umizoomi, Bubble Guppies and Tickety Toc, are designed to engage and encourage early childhood development.

-end-

About Viacom International Media Networks

Viacom International Media Networks (VIMN), a unit of Viacom Inc. (NASDAQ: VIA, VIAB), is comprised of many of the world’s most popular multimedia entertainment brands, including MTV, Nickelodeon, Comedy Central, BET, Paramount Channel, VH1, VIVA, COLORS, Game One and Tr3s: MTV, Música y Más. Viacom brands are seen globally in more than 600 million households in 170 territories and 37 languages via more than 200 locally programmed and operated TV channels and more than 550 digital media and mobile TV properties. For more information about Viacom and its businesses, visit www.viacom.com. Keep up with Viacom news by following Viacom’s blog at blog.viacom.com and Twitter feed at www.twitter.com/Viacom.

Media Contact:

Viacom International Media Networks
Adeline Ong, Senior Director, Corporate Communications, Asia
t: (65) 6420 7240 m: (65) 9366 7323
e: adeline.ong@vimn.com

SingTel
Tricia Lee, Senior Manager, Corporate Communications
t: (65) 6838 3065 m: (65) 9150 7199
e: tricialee@singtel.com

Fashion News From Around the Globe

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Breaking news brought to you by Fashion One’s Fashion Frontline

February 7, 2013, Hong Kong – What are the most current developments of your favourite fashion labels? What are the latest celebrity and model trends? When you want your dose of fashion news, Fashion One’s Fashion Frontline delivers the most current and relevant news related to fashion, anchored by one of London’s most in-demand presenters, Henrietta Moore.

From the latest style trends to fashion business analysis, Fashion Frontline will deliver the most immediate, credible, and comprehensive coverage on the industry news for your viewing pleasure, along with providing a daily-dose of celebrity gossip and beauty trends from around the globe.

“We deliver fresh fashion, entertainment and lifestyle news straight from the designers and the companies themselves,” Fashion Frontline Anchor, Henrietta boasts, “We will be reporting not just the glitz and glamour of fashion, but also the business side of it too.”

“Fashion Frontline is more than just a fashion news show. It covers everything about fashion in all aspects of life from around the world,” executive producer, Ashley Jordan explains, “When you think of fashion as it pertains to television, you should not be limited to just runway and models. The programme is another example of our global, fashion-forward programming for women and trendsetters all over the world that love fashion and all that it embodies.”

Fashion Frontline will broadcast on every Monday, Wednesday and Friday at 11pm (GMT+8 for Asia / GMT+2 for Europe except UK and Africa) and 9pm (UK)on Fashion One. Check your cable operators for your local TV channel listing.

Fashion Frontline is production of Bigfoot Entertainment for Fashion One. The show is created by executive producers, Michael Gleissner and Ashley Jordan, with James Wilson as producer. Bigfoot Entertainment is a multi-media entertainment company that produces original programming and content for its subsidiaries, which includes Fashion One Network.

###

About Fashion One

From the world’s premier international Fashion and Entertainment channel, audiences can expect an array of world-class programming, ranging from the latest trends and insights in the fashion industry, to exotic lifestyles and fashion destinations, plus a healthy dose of the latest news from Hollywood. For more information, visit www.fashionone.com.

For media queries, please contact:

Fashion One
Gorden Li
gorden@fashionone.com
+852 9704 4129

Bear Grylls comes home to Discovery Channel

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BEAR GRYLLS COMES HOME TO DISCOVERY CHANNEL INTERNATIONALLY IN ALL-NEW SERIES, BEAR GRYLLS: ULTIMATE SURVIVORS

Singapore – Discovery Networks International (DNI) today announced the return of survival expert and global phenomenon Bear Grylls with an all-new series: BEAR GRYLLS: ULTIMATE SURVIVORS. This 6×60 series — commissioned by Julian Bellamy, Creative Director and Head of Production & Development, DNI, and Sarah Davies, Vice President of Development, Factual Programming, DNI — will air on Discovery Channel internationally, available in 217 markets across the world including Asia-Pacific.

“I am super excited to be working with Discovery again – the channel where the Man Vs Wild journey began,” said Bear Grylls. “BEAR GRYLLS: ULTIMATE SURVIVORS, and any future endeavors, will be intense—but that’s where the fun is! Man Vs Wild took me to some of the toughest climates and terrains out there, and this new series is an exciting evolution of that. The aim is to follow incredible real-life survival stories and demonstrate dynamic life-saving know-how along the way.”

“We are thrilled to welcome Bear back to the Discovery fold,” said Luis Silberwasser, Chief Content Officer and Executive Vice President, DNI. “He is a true game-changer in the survival genre, integral in shaping it into the programming powerhouse that it is today. We are now poised to push the limits even further for our international audience.”

“We are hugely excited about Bear’s new series, which brings a fresh take to what he does best: survival extremes,” said Julian Bellamy, Creative Director and Head of Production & Development, DNI. “BEAR GRYLLS: ULTIMATE SURVIVORS will pair Bear’s unique brand of survival knowledge and techniques with some of the most mind-blowing survival stories ever documented. This show will prove to be a must-see for adventure lovers around the world.”

In BEAR GRYLLS: ULTIMATE SURVIVORS, Bear takes his survival expertise one step further as he reveals the incredible stories of ordinary people stranded in devastatingly dire situations. Coupled with incredible archive footage and interviews with the survivors, Bear will pit himself against the very same dangers and scenarios, re-living their journeys through first-hand experience, and showing us how to survive through some of the world’s most desolate landscapes. From a plane crash in the Amazon, to the remote crevasses of the European Alps, to the unforgiving North African desert, Bear navigates through ever more hostile terrain to show the skills needed to make it back to civilization. BEAR GRYLLS: ULTIMATE SURVIVORS goes beyond mere endurance skills; it’s a revealing insight into the human spirit under phenomenal pressure. It marries emotion and real experience into a show-stopping format that celebrates instinct, endeavor, and the will to survive in the face of Mother Nature’s awe-inspiring dangers.

BEAR GRYLLS: ULTIMATE SURVIVORS is produced for Discovery Networks International by betty TV. For Discovery Networks International, Sarah Davies is executive producer. For betty, the executive producer is Neil Smith.

About Discovery Communications

Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world’s #1 nonfiction media company reaching more than 1.8 billion cumulative subscribers in 217 countries and territories. Discovery is dedicated to satisfying curiosity through 153 worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Science and Investigation Discovery, as well as U.S. joint venture networks OWN: Oprah Winfrey Network, The Hub and 3net, the first 24-hour 3D network. Discovery also is a leading provider of educational products and services to schools and owns and operates a diversified portfolio of digital media services, including HowStuffWorks.com. In Asia-Pacific, eight Discovery brands reach 565 million cumulative subscribers in 35 countries with programming customised in 15 languages and dialects.

About Discovery Channel

Discovery Channel, the flagship network of Discovery Communications, is devoted to creating the highest quality non-fiction programming in the world and remains one of the most dynamic networks on television. First launched in 1985, Discovery Channel now reaches more than 189 million subscribers in Asia-Pacific. Globally, Discovery Channel is one of the world’s most widely distributed television brands, reaching 415 million cumulative subscribers in 209 countries in 45 languages. It offers viewers an engaging line-up of high-quality non-fiction entertainment from blue-chip nature, science and technology, ancient and contemporary history, adventure, cultural and topical documentaries. For more information, visit www.discoverychannelasia.com.

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Ching Yee Wong | Manager, Communications | Discovery Networks Asia-Pacific | 21 Media Circle, #08-01, Singapore 138562 | P: +65-6510-7589 HP: +65-9796-2104 F: +65-6510-7549

SMIT to launch device for DTH operator portability

smit123
Hong Kong firm to launch device for DTH operator portability

KOLKATA, FEB. 5: As the cable television digitisation process gains pace, TV viewers may soon enjoy the option to switch between different direct-to-home (DTH) operators.

And by June, Hong Kong-headquartered SMIT Corporation plans to launch the device, allowing portability between service providers, here in India.

According to Himanshu Sharma, Country Manager, India, SMIT Corporation, the card-like device, called conditional access module (CAM), can be inserted in the box.

“The CAM device facilitates inter-operability and we will be launching it in India in June,” Sharma said.

Read more at Business Line

Brightcove racks up very bright fiscal 2012 results

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01-02-2013: Revenues up 31% year-on-year to $24.3 million for the fourth quarter and a 38% increase for the full year have driven a very impressive fiscal 2012 for Brightcove.

The cloud-based online video services provider revealed that for the quarter ended 31 December 2012 it also racked up subscription, and support revenue was $23.2 million, a year-on-year increase of 34%. Professional services and other revenue of $1.1 million, slightly down on the previous year. These figures contributed to a gross profit for the fourth quarter of 2012 of $16.7 million, up nearly $4 million compared with Q411.

Read more at Rapid TV News 

Brightcove 2013 executive reshuffle

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February 1, 2013 – Brightcove has announced an executive transition plan for 2013. David Mendels, currently President and Chief Operating Officer of Brightcove, will become the Company’s Chief Executive Officer following the completion of the first quarter 2013. Jeremy Allaire will continue to serve in his role as Chief Executive Officer during this transition period and will become Executive Chairman of the Board at the beginning of the second quarter of 2013, at which time he will continue to be actively involved in the company’s strategic planning, product development and key customer relationships.

Read more at Advanced Television

February 2013

CASBAA Monthly header

Online Ads and Pirate Websites

An institute based at the University of Southern California has begun an ongoing series of reports on which online ad servers are providing essential financial support for web-based piracy. Download the Feb report here


Thai Regulator Faces Tough Task

The pulling of Nua Mek 2 from airwaves spurred discussion on the opaque but freewheeling media scene in Thailand, which regulators have only just started to untangle and scrutinise. Read more here


Over the Top and Over Here
altGuest speakers from PCCW, Turner, ESPN and Fox a special members only workshop to demonstrate new OTT applications and share thoughts on future directions in this fast moving space. For a recap of the event, click here


US ‘Six Strikes’ Anti-Piracy Campaign Begins

Five of the country’s leading internet service providers are taking part in the Copyright Alert System, which they say is designed to educate rather than punish users. Read more here

 


Myanmar in View

altCASBAA travelled to Singapore on 27 February to host its first ever forum focusing on the emerging market of Myanmar. To read more about the day’s events and to view pictures from the forum, click here


connectionsEasing India’s Capacity Crunch

CASBAA and PwC have partnered on a new report to highlight the current and future demand for satellite capacities from India TV industry players for distribution as well as broadcast. Download your copy here


India Forum 2013

altCASBAA’s annual look at the Indian multichannel TV market brought together industry leaders from across the region and across the globe to discuss the issues that really matter on 7 March in New Delhi. See photos from the event here. Check back for a recap and videos!


CASBAA Convention 2013 – Save the date!

Mark your calendars – CASBAA’s annual flagship Convention will take place 22-24 October in Hong Kong this year. Don’t miss the multichannel TV industry’s most anticipated event!


CASBAA Mixer

altCASBAA held its first Mixer of 2013 at tivo on February 21 in Hong Kong. Check out the festivities and see what you’ve been missing! Video of the event here

Diary Dates

21 Mar 2013
Hong Kong
Board of Directors Meeting

30 May 2013
Bangkok
Bangkok in View

12 – 14 Jun 2013
Washington
CASBAA/NCTA Breakfast

17 Jun 2013
Singapore
Satellite Industry Forum 2013

Member’s Benefits

See and be seen on CASBAA’s website! Send us your latest information:

Press Releases to
pr@casbaa.com

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Promo Videos to
pr@casbaa.com

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HD Playboy Asia Channel launches via AsiaSat 5

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PLAYBOY PLUS LAUNCHES HD PLAYBOY ASIA CHANNEL VIA ASIASAT 5
The First HD Adult Channel ever Unveiled in Asia

USA / Canada / Asia, 30 January 2013 – Playboy Plus Entertainment Inc., managed by Manwin Media S.A.R.L., announced the launch of encrypted HD Playboy Asia Channel on AsiaSat 5 in the Asia Pacific.

Lanny Huang, General Manager – Asia Pacific, Playboy Plus Entertainment Inc. said, “We are proud to launch HD Playboy Asia, the first channel targeting the adult audience in Asia. The 24/7 linear HD channel will include a unique blend of content including Playboy originals and the addition of our highly-acclaimed Digital Playground movies, offering extreme cinematic experience to our viewers.” William Wade, President and CEO of AsiaSat said, “We are pleased that Playboy Plus chose AsiaSat 5 for the launch of its first HD Playboy channel in the Asia Pacific. We are proud to meet the increased demand of international broadcasters who expect comprehensive and cost efficient transmission solutions while at the same time appreciate the benefit of AsiaSat 5’s excellent access to Asian pay TV platforms.” From AsiaSat Tai Po Earth Station in Hong Kong, the HD Playboy Asia Channel is uplinked to AsiaSat 5 (100.5 degrees East), through a C-band DVB-S2 MCPC platform for delivery to over 50 countries across Asia, the Middle East, Australasia and CIS. AsiaSat also provides encryption service to the channel from its teleport.

The HD linear channel offers Playboy branded series including Playmates!, The Truth about Sex and The Man, as well as upscale movies from studios including world-renown Digital Playground.

# # #

About Playboy Plus

Playboy Plus Entertainment Inc. by Manwin Media SARL operates Playboy Plus (PBP) and develops quality adult entertainment television networks worldwide under the Playboy TV, Brazzers and Reality Kings Networks brands. Playboy offers high-quality films, breakthrough specials, original series, interactive and HD programs, making the company the world leader in adult entertainment. For more information, please visit www.playboytv.com

About Manwin

Manwin is a leading provider of high-quality branded, entertainment and content delivered across online, mobile and television media platforms. The Company’s network of sites receives over 72 million unique visitors every day. Manwin has experienced significant growth during the last several years, both through internal expansion and through several successful business acquisitions. Headquartered in Luxembourg, Manwin has offices in Hamburg, London, Nicosia, Dublin, Montreal, Los Angeles and Miami.

About AsiaSat 5

AsiaSat 5 is a Space Systems/Loral’s 1300 satellite launched in August 2009, operating at the orbital location of 100.5 degrees East. AsiaSat 5 carries 26 C-band and 14 Ku-band transponders, and has a design life of 15 years. Its powerful C-band footprint covers over 50 countries and regions spanning from Russia to New Zealand and from Japan to the Middle East and parts of Africa. The Ku-band coverage consists of two high powered fixed beams serving East Asia and South Asia, as well as a steerable beam.

About AsiaSat

Asia Satellite Telecommunications Company Limited (AsiaSat), the leading regional satellite operator in Asia, serves over two-thirds of the world’s population with its four satellites, AsiaSat 3S at 105.5ºE, AsiaSat 4 at 122ºE, AsiaSat 5 at 100.5ºE and AsiaSat 7. The AsiaSat satellite fleet provides services to both the broadcast and telecommunications industries. Over 450 television and radio channels are now delivered by the company’s satellites offering access to over 620 million TV households across the Asia-Pacific region. AsiaSat also provides telecommunications operators and end users services such as voice networks, private VSAT networks and broadband multimedia. AsiaSat’s latest satellites, AsiaSat 6 and AsiaSat 8, are planned to be launched in the first half of 2014. It is a wholly-owned subsidiary of Asia Satellite Telecommunications Holdings Limited, a company listed on The Stock Exchange of Hong Kong Limited (Stock Code: 1135). For more information, please visit www.asiasat.com

Media Contacts:

Playboy Plus Entertainment, Inc.

Asia Pacific
Lanny Huang
Tel : (852) 2607 4400
Fax : (852) 2607 4404
Email : lanny.huang@playboyplus.com

Europe, North America
Kate Miller
Tel : 1 323 276 4000, ext. 4306
Email : kate.miller@playboyplus.com

Asia Satellite Telecommunications Company Limited

Sabrina Cubbon, Vice President, Sales and Marketing
Tel : (852) 2500 0899
Mobile : (852) 9097 121
Email : scubbon@asiasat.com

Winnie Pang, Manager, Corporate Affairs
Tel : (852) 2500 0880
Email : wpang@asiasat.com