HBO ON DEMAND LAUNCHES IN INDONESIA
HBO SIGNATURE Gets A Refresh And HBO HD Time-Shifts One Hour Ahead
SINGAPORE, Oct 27, 2011 – HBO Asia, the leader in home entertainment, has announced that HBO ON DEMAND is now available for the first time in Indonesia. Customers of First Media had access to the service via cable television since 12 October, while the service was made available on Telkomvision’s IPTV platform since 3 October. HBO ON DEMAND allows viewers the flexibility and convenience of watching what they want, when they want to; and subscribers get access to unlimited viewing of HBO Original Productions and Hollywood movies in any given month.
In addition, enhancements to two of HBO Asia’s bouquet of channels and services took place from 1 October. HBO SIGNATURE has been refreshed to have a more unique on-air identity that characterizes HBO SIGNATURE for what it is – a channel that is distinctive in its embodiment of modern sophistication; and HBO HD, the first high definition regional subscription English movie channel in Asia, has been time-shifted one hour ahead of HBO. Prime-time on HBO HD will now be at 9pm (8pm Thai.Jkt / 10pm Mal).
HBO and MAX also increased its carriage in Indonesia by launching on Nexmedia on 19 September.
These changes follow the recent enhancements that took place in August. These include prime-time changes to HBO, the blockbuster movie channel, from 9pm (8pm Thai.Jkt) to 10pm (9pm Thai.Jkt), and on HBO FAMILY, the channel featuring wholesome movies that families can enjoy together, which has shifted its prime-time from 6pm (5pm Thai.Jkt) to 7pm (6pm Thai.Jkt).
Also since August, HBO Asia has become the first English movie channel to offer dual language in Bahasa Malaysia and English to all weekend prime-time movies in Malaysia. This is in addition to the Bahasa Malaysia subtitles that already available in Malaysia. Dual language is currently available on weekend prime-time blockbuster movies in Hong Kong (Cantonese and English), Indonesia (Bahasa Indonesia and English) and Singapore (Mandarin and English).
With the prime-time change, HBO’s SEE IT FIRST SUNDAYS, where the latest and biggest Hollywood blockbusters premiere for the very first time on Asian television, will now start at 10pm (9pm Thai.Jkt) every Sunday.
HBO is currently available in across 22 territories throughout Asia. Log on to www.hboasia.com for more information.
About HBO Asia
Singapore-based HBO Asia is able to bring the best of Hollywood to Asia first because of its exclusive licensing deals with major Hollywood studios – Paramount Pictures, Sony Pictures, Universal Studios and Warner Bros. In addition to the proprietary and award-winning HBO Original programs that are produced exclusively for HBO viewers, HBO Asia works with a large number of major independent production companies to secure exclusive rights to a host of quality movies. HBO Asia offers five subscription movie channels with uninterrupted programming – HBO, HBO SIGNATURE, HBO FAMILY, HBO HITS and MAX (a refresh of CINEMAX) – as well as a subscription video-on-demand service, HBO ON DEMAND, HBO HD, the first regional movie channel to broadcast in high definition in Asia, and HBO HITS HD, which delivers Hollywood blockbuster hits 24-hours a day in 100% true high-definition, available in selected territories. HBO Asia is a joint venture of HBO (a Time Warner company) and Paramount. Log on to www.hboasia.com for more information.
# # #
HBO, HBO HD, HBO On Demand, HBO Signature, HBO Family, HBO Hits, HBO Hits HD, MAX, Cinemax and Home Box Office are service marks of Home Box Office, Inc. Used with permission.
Karen Lai | Communications Director | HBO Asia
DID +65 6381 1796 | Mobile +65 9111 2655 | Fax +65 6287 2210 | www.hboasia.com