Lightning to Distribute New Landmark Series from China

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Lightning International to distribute 
Shanghai Media Group’s “China’s Challenges”

17th April 2013, Hong Kong: Lightning International today announces an agreement with China’s Shanghai Media Group (Shanghai WingsMedia) to distribute their new production in English, China’s Challenges, (5 x 60′) around the world.

China’s Challenges was produced for The International Channel of Shanghai (ICS), and is a “warts-and-all” look at some of the problems that China faces as a result of its economic boom – including rich vs. poor, urban vs. rural, and other social issues. These are China’s current critical challenges, the results of which will likely define the country’s future, and the development of Chinese society.

Through interviews with high-level officials, experts, scholars, and ordinary people, China’s Challenges reflects the changes and progress in the country after China’s opening up, especially during the past ten years, examining efforts made by the government in confronting those challenges.

Episodes of China’s Challenges are: (1) Where is China’s Economy Going?, (2) Are the Chinese People Happy?, (3) Are the Chinese People Real Citizens?, (4) China can produce. Can China create?, and (5) What do the Chinese people believe?

Signing the distribution agreement for the series on behalf of Shanghai WingsMedia was Ms He Xiaolan, General Manager, and on behalf of Lightning International James Ross, CEO, who commented. “China’s Challenges is a landmark production from SMG tracking China’s progress, and we look forward to distributing the programme to broadcasters and other platforms around the world “.

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For more information:

Lightning International
James Ross, CEO
james@lightninginternational.net
+852-9185-9194

Michelle Yeung, Operations Manager
michelle@lightninginternational.net
+852-2815-7482

About Lightning International:
LIGHTNING INTERNATIONAL is a TV channel, programme and format distributor headquartered in Hong Kong. The company currently represents content from producers around the world including Imagine Group (Singapore), Radio Television Hong Kong (Hong Kong), Creative Media Partners (UK), Southern Cross Austereo (Australia), Fox International Channels/CJ Media Inc. (Hong Kong), The Group Entertainment (Singapore), A+E Networks (Singapore), Shanghai Media Group (China), and others.

Lightning International was launched by CEO James Ross in 2011. Previously he pioneered Bloomberg Television in Asia as programming director, and later media marketing and distribution director (1996-2005). Subsequently in 2006 he launched the UK’s ITV into Asia, opening the Hong Kong office, developing the ITV programme and formats syndication business, and creating the ITV Choice channel in 2009.

Information is provided by member companies of CASBAA. CASBAA takes no responsibility for opinions and information contained in these news releases.

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