13 August 2015 – Henry Tan, the COO of Malaysian pay-TV giant Astro, has said that locally produced content now commands a greater premium than Hollywood formats, which he says are in danger of losing their value due to piracy and being “oversold”.
In an interview with Mumbrella in Kuala Lumpur, the outspoken executive said that Astro’s content packages with local signature shows see a stronger uptake than Hollywood offerings, which are now effectively sold as add-ons.
Read more at Mumbrella
