SINGAPORE, APRIL 25 2013 – Monica Tata has been appointed the Managing Director of HBO India. Ms. Tata joins the leading home entertainment network with immediate effect and will be based in Mumbai and report to Jonathan Spink, CEO, HBO Asia.
Ms. Tata will be responsible for introducing and developing various initiatives to enhance the company’s offerings in India and its subcontinent, including providing strategic direction and managing partner relationships.
“We are pleased to have Monica join the HBO Asia family. With Monica’s experience in the industry and her familiarity with our brand and channels, she is the ideal candidate to develop and grow HBO’s brand and market share in South Asia,” said Jonathan Spink, CEO, HBO Asia.
Ms. Tata has over 23 years of media experience and was most recently the General Manager, Entertainment Networks, South Asia for Turner International India Pvt Ltd where she was responsible for steering and overseeing all network initiatives across Turner’s entertainment brand portfolio in South Asia. Prior to that, she served at Star Television, Midday Publications and Sunday Mail.
“I am excited to join the HBO Asia family as I love the brand and this is an exciting opportunity for me,” said Monica Tata, Managing Director, HBO India.
There are three 24-hour HBO movie channels available to viewers in India – HBO, the blockbuster movie channel which was launched in 2000, and two premium advertising free movie channels, HBO DEFINED and HBO HITS, launched earlier this year that showcase the best of Hollywood and Bollywood content in high-definition and standard-definition.
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About HBO Asia
HBO Asia is able to bring the best of Hollywood to Asia first because of its exclusive licensing deals with major Hollywood studios. In addition to the proprietary and award-winning HBO Original programs that are produced exclusively for HBO viewers, HBO Asia works with a large number of major independent production companies to secure exclusive rights to a host of quality movies. In Asia, HBO Asia offers five subscription movie channels with uninterrupted programming in SD and HD formats – HBO, HBO SIGNATURE, HBO FAMILY, HBO HITS and CINEMAX – as well as a subscription video-on-demand service, HBO ON DEMAND. In India, there are three movie channels – HBO, HBO DEFINED and HBO HITS in SD and HD formats. HBO Asia is a joint venture of HBO (a Time Warner company) and Paramount. For more information, please visit: www.hboasia.com or www.hbosouthasia.com