26 Oct, 2015 – Viacom18 Digital Ventures, the digital arm of Viacom18, on Monday announced its latest digital intiative VOOT! to tap the rising demand for online content.
VOOT!, will have access to Viacom18 Media Pvt. Ltd’s content library, including shows aired on their flagship entertainment channel Colors. It will also focus on original content in a big way, said the company.
The online service will compete with Hotstar, Star India’s digital offering launched in February, and Sonyliv, Multi Screen Media’s online entertainment destination.
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