Cisco Partners with Videocon d2h to Deploy Advanced Video Services for Its Pay-TV Subscribers

Cisco 123 newNEW DELHI, INDIA, FEBRUARY 12th, 2015: Cisco today announced that Videocon d2h will deploy advanced video solutions from the Cisco Videoscape™ product portfolio to enable it to deliver an innovative, high quality television viewing experience to its customers. Cisco will collaborate with Videocon d2h to create an infrastructure that supports advanced services like 4K, OTT (Over the Top), VOD (Video on Demand), multi-screen video and multi-room DVR (Digital Video Recorder), on a high definition platform.

Since its inception in 2009, Videocon d2h has become the fastest-growing DTH service in India, with over 12.6 million subscribers. The company has several firsts to its credit in the fast-growing DTH industry, including the launch of India’s first DTH enabled LCD TVs and India’s first 3D ready set-top box. It has also been awarded the Economic Times Best Brand 2014 and has been named Asia’s most promising DTH brand for the second year running.

As the pay-TV market leader in India and Asia Pacific, Cisco is at the forefront of changing the way people experience TV entertainment through its leading Videoscape platform, which offers best-in-class content management and exceptional user interface capabilities. Cisco® Videoscape enables consistent video experiences across multiple devices including TVs, tablets, PCs, mobile phones and gaming consoles. Cisco and Videocon d2h are uniquely positioned to offer an immersive video experience coupled with an array of value-added services and applications on multiple screens.

Supporting Quotes

Saurabh Dhoot, Director, Videocon d2h:
“We pride ourselves in being a frontrunner in bringing futuristic technologies to India, some of which are yet to be experienced in even the most advanced countries. Our collaboration with Cisco will present our customers with the latest and best technology in the DTH industry and will introduce them to a whole new range of next-gen applications. We believe that this partnership will redefine the overall viewing experience through our varied product portfolios and service offerings. We continuously endeavor to provide top quality services to our consumers.”

Anil Khera, Chief Executive Officer, Videocon d2h:
“As part of our commitment to our consumers, we will be providing an advanced TV-viewing experience with many more interactive services and applications, in keeping with global trends. We are confident that our collaboration with Cisco will provide a greater range of services to our customers. Cisco’s expertise in delivering end-to-end solutions and world-class technology will support us in our vision of being an innovator in the DTH market with the most advanced products and services.”

Sue Taylor, Vice President Sales, Asia Pacific, Cisco Service Provider Video Software Solutions:
“Our mission is to continuously partner with operators who value innovation and strive to offer a wide range of differentiated and superior video experiences to their subscribers. Our expertise in the successful rollout of high-end features and services will enable Videocon d2h to deliver video in more exciting, more engaging and more impactful ways.”

Tags/Keywords:
Cisco, Videocon d2h, Videoscape, pay-TV, PCs, tablets, DTH, set-top box, High Definition, Video on Demand, Advanced User Interface, OTT, DVR, Pay-TV, advanced TV viewing, 4K.

About Cisco
Cisco (NASDAQ: CSCO) is the worldwide leader in IT that helps companies seize the opportunities of tomorrow by proving that amazing things can happen when you connect the previously unconnected. For ongoing news, please go to http://thenetwork.cisco.com.

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About Videocon d2h
Videocon d2h is India’s fastest-growing DTH service provider which offers 500 channels and services. Videocon d2h also has 29 Asli HD channels and services. Videocon d2h offers India’s first 1000 GB High Definition Digital Video Recorder and is the first DTH service provider to have Radio Frequency Remote Control (available with High Definition Digital Set-Top Box with unlimited recording). Powered by the MPEG-4 and DVB-S2 technology, Videocon d2h offers services like 12 PIP Mosaic, d2h Cinema, weather updates and multiple tickers to transform your TV into a hub of entertainment and knowledge. It offers High Definition channels in 1080p, HDD Sound and 16:9 aspect ratios. Apart from these, it has Active Music which includes 41 Audio/ Video active music channels, 24 hours a day. In addition, Videocon d2h provides round-the-clock prompt and efficient customer support in eight languages from the dedicated customer care team present in six locations.

Public Relations:
Bipasha Chakrabarti
Cisco
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bipchakr@cisco.com

Industry Analysts:
Huey Miin Leong
Cisco
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Ritika Kar Sharma
The Practice
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ritika@the-practice.net

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