CNBC Launches on Dialog Television in Sri Lanka

NBCU RGB 123SRI LANKA 12 March 2015 – CNBC, First in Business Worldwide, announced a new
carriage deal with Sri Lanka’s biggest direct-to-home platform, Dialog Television. The
business news channel is now available on Dialog Television’s channel 41.

“We’re excited to bring CNBC’s first in class content to Sri Lanka through Dialog
Television,” said Jacqueline Lam, Vice President of International Distribution,
CNBC. “Our focus is on delivering accurate and actionable business and financial news
to our global audience. Being on Dialog Television not only expands our pan-Asia
distribution, but gives our Sri Lankan viewers access to the invaluable content that only
CNBC can provide.”

Dialog Axiata’s Group Chief Operations Officer, Azwan Khan, said, “The advent of
CNBC to Dialog Television will strengthen our position as the country’s premier
information and entertainment network. With Sri Lanka fast emerging as a commercial
hub in the South Asian region, there is growing demand for live and accurate global
business content, and with our presence in leading business establishments, hotels and
premises in Colombo and beyond, Dialog Television is best positioned through its valued
partnerships such as with CNBC to deliver the future for all Sri Lankans.”

Dialog Television subscribers can now access CNBC’s unprecedented coverage of the
global markets including 7 hours of live Asia produced programming every weekday
complemented by live market action from Europe and the U.S. Some key programming
highlights include: The Rundown, Squawk Box Asia, Street Signs, Capital
Connection, Squawk Box Europe, Worldwide Exchange, Squawk Box US and
Squawk on the Street.

In addition to CNBC’s weekday schedule, subscribers will also have access to CNBC’s
weekend offering of current affairs, sports and entertainment programmes
including Managing Asia, Inside China, CNBC Meets, The Edge and The Tonight
Show starring Jimmy Fallon.

Existing Dialog Television subscribers can get more information on CNBC programme
highlights and schedules through the Dialog Self Care mobile app, which can be
downloaded from the App store or www.dialog.lk.

For more information on CNBC, please visit www.cnbc.com.

-Ends-

CONTACT INFORMATION:

CNBC Asia Pacific
Valerie Martinez
valerie.martinez@cnbcasia.com
+65 6326 1123

Dialog Axiata PLC
Darshana Abayasingha
(+94)777 678 700
darshana.abayasingha@dialog.lk

About CNBC
CNBC is the leading global broadcaster of live business and financial news and
information, reporting directly from the major financial markets around the globe with
three regional networks including CNBC in Asia, CNBC in EMEA and CNBC in the
US.CNBC.com is the preeminent financial news source on the web, featuring an
unprecedented amount of video, real-time market analysis, web-exclusive live video and
analytical financial tools. CNBC is dedicated to CEOs, senior corporate executives; the
financial services industry and private investors. The channel is available in more than
370 million homes worldwide. CNBC is a division of NBCUniversal.

About Dialog Television
Dialog TV is a fully owned subsidiary of Dialog Axiata PLC and operates a Direct-to-
Home (DTH) Digital Satellite TV service and is the market leader in Sri Lanka’s Pay TV
sector. DTV supports a broad array of international and local content in both Standard
Definition (SD) and High Definition (HD) formats alongside a wide portfolio of Sri Lankan
television channels and delivers high quality infotainment to a viewer base in excess of
450,000 Sri Lankan Households.

Information is provided by member companies of CASBAA. CASBAA takes no responsibility for opinions and information contained in these news releases.

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