Astro wins football rights, share price buoyed

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KUALA LUMPUR, Nov 14 ― Satellite television operator Astro has won the broadcast rights for the next three seasons of the popular English Premier League (EPL), in what will be a major boost for its flagging share price due to concerns of over-valuation.

Astro shares fell to an all-time low of RM2.59 on Monday but rallied to RM2.67 at noon today, as news of the rights win circulated.

Broadcast rights for the current three seasons ending next year had cost Astro RM800 million, up from RM500 million in the preceding three seasons.

Read more at The Malaysian Insider

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