Al-Jazeera to Buy Current TV

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January 3, 2013 – News network al-Jazeera agreed to purchase Current TV, the current affairs channel partly owned by Al Gore, seeking to boost its presence in American television.

Financial terms of the deal weren’t disclosed, but a person familiar with the matter said al-Jazeera paid a few hundred million dollars for Current TV. The network, which was co-founded by Mr. Gore and entrepreneur Joel Hyatt in 2005, has recently been struggling with low ratings.

Al-Jazeera, which is owned by the government of Qatar, became famous in the U.S. about a decade ago when its Arabic-language outlet aired videos of Osama bin Laden in the wake of the Sept. 11 attacks. Since then the English-language version of the channel, which is available online in the U.S. and on TV in a few cities, has gained plaudits for its international coverage.

Read more at The Wall Street Journal

Fashion One Makes German Debut

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January 2, 2013, HONG KONG: As of today, Bigfoot Venture’s Fashion One, a global fashion, entertainment and lifestyle channel, is being carried by Germany’s KabelKiosk.

This launch follows Fashion One’s deal with Eutelsat Germany to distribute the channel to cable operators in continental Europe. The channel will be offered in high-definition to cable networks in the KabelKiosk digital platform provided by Eutelsat Germany.

Fashion One, intended for a female audience, profiles celebrities, luxury brands, vacation destinations and red-carpet events. The channel also serves up original programming that includes reality shows and documentaries, among other things.

Read more at World Screen

FOX International Channels picks up The Walking Dead season 4 globally

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Asia – December 24, 2012 – Following AMC’s Season 4 renewal of The Walking Dead, FOX International Channels (FIC) is excited to confirm the global pick up of the show for a 4th season. FIC will follow its global release model as in previous years, making the series available in all major international TV markets.

The zombie drama continues to break ratings records both domestically on AMC and worldwide across FIC’s 200 entertainment channels in 122 countries. Internationally Season 3 consistently ranks as the number one show on pay-tv, beating out all other completion in major markets and over-preforming all prior season averages.

“We are thrilled about a fourth season and support Glen’s and AMC’s mutual decision. We are confident the show will continue with outstanding and compelling storytelling. The Walking Dead is a rare cultural phenomenon that speaks to the entire world and has a massive audience globally regardless of age, sex or ethnicity. It has a life of its own.”

Season 3 returns this February with 8 additional episodes after the mid-season hiatus.

The Walking Dead is based on the comic book series written by Robert Kirkman and published by Image Comics. Kirkman, Gale Anne Hurd, David Alpert and Frank Darabont are executive producers. Greg Nicotero is a co-executive producer.

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About FOX International Channels

FOX International Channels (FIC) is News Corporation’s international multi-media business. We develop, produce and distribute 350 wholly- and majority-owned entertainment, factual, sports and movie channels across Latin America, Europe, Asia and Africa, in 37 languages. These networks and their related mobile, non-linear and high-definition extensions reach over 1.1 billion households worldwide. We also operate a global online advertising unit .FOX (“dot-fox”) specialized in online video and display, and four TV production houses.

In Asia, FIC operates or distributes 33 channel brands, including the FOX, STAR and National Geographic brands, with over 100 feeds across 14 markets, As the leading pay-TV network in the region, FIC reaches more than 550 million cumulative subscribers across Asia Pacific and the Middle East with offices in Hong Kong, China, Taiwan, Japan, Korea, Singapore, Malaysia, Indonesia, Philippines, Thailand, Vietnam, India, Australia, New Zealand and the UAE. For more information, please visit www.foxinternationalchannels.com.

Press Contacts:

Fleishman-Hillard

James Hacking 
Tel: +852 2967 8982 
Email: James.Hacking@bluecurrentgroup.com

Shirley Lam
Tel: +852 2111 3171
Email: shirley.lam@fleishman.com

FOX International Channels

Kelly Jang 
Tel: +852 2621 8875 
Email: kelly.jang@fox.com 

Erin Yeh
Tel: +852 2621 9166 
Email: erin.yeh@fox.com 

January 2013

CASBAA Monthly header

Tewari to Meet LCOs Over Revenue Sharing Under DAS

Information and Broadcasting Minister Manish Tewari will meet a delegation of Delhi-based local cable operators to hear their complaints with regard to the ‘unreasonable’ revenue sharing under the digital addressable system. Read more here


connectionsUpdate on Online Video in China
CASBAA and the Motion Picture Association commissioned a report on the legitimate suppliers of online video in China; the report is available to CASBAA and MPAA members only. Download your copy here (CASBAA members only)


NBTC Issues Licences to Local TV Operators

The NBTC issued the first 632 licences to local cable and satellite TV operators with 331 permanent licences for network providers and the rest one-year temporary licences to operate TV channels. This is considered the first attempt to regulate the Thai cable and satellite TV industry in 60 years. More here


Singapore Revises Sports Sharing List

Singapore’s MDA has announced the conclusion of its consultation process on revision to its designated content list with the outcome broadly in line with recommendations made at an earlier stage by an industry expert panel (including CASBAA and leading Singapore pay-TV platforms). Read more here


altMyanmar in View: 27 Feb, Singapore

Tap into the huge growth potential and demystify doing business in this intriguing market at Myanmar in View, a CASBAA members only event, where industry experts will share their experience and insights to help you break into this burgeoning economy. More info here


connectionsMyanmar in View Report

Delivering comprehensive insights into one of Asia’s most promising emerging markets – understand the country’s broadcast business and tap into the market potential of this new frontier. Download your copy here


India Forum 2013: 7 Mar, New Delhi

altFrom India’s dream of total digitization to the challenges of navigating a complex regulatory environment, the country’s multichannel TV industry is in a period of phenomenal evolution. Join a roster of experts as they explore the broadcasting industry in India. More info here

Diary Dates

21 Feb 2013
Hong Kong
Mixer

22 Feb 2013
Hong Kong
Council of Governors Meeting

26 Feb 2013
Singapore
Regulatory/Antipiracy Committee cocktail

27 Feb 2013
Singapore
Myanmar in View

07 Mar 2013
New Delhi
India Forum

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MPAA Survey Ranks ‘Notorious’ Piracy Markets

October 29, 2013/WASHINGTON, D.C.: The MPAA has compiled a list of the world’s “most notorious” markets for the illegal distribution of film and TV content, with Ukraine, Canada, China and Russia home to some of the worst-offending pirate websites as well as widespread DVD counterfeiting.

The MPAA provided the report in response to a U.S. Trade Representative request for information on the worst piracy markets outside of the U.S.

“The American motion picture and television industry is a major U.S. employer that supports approximately 2 million jobs and over $104 billion in total wages in all 50 states,” said MPAA chairman and CEO, Senator Chris Dodd, in announcing the report. “The rogue overseas marketplaces highlighted in the filing undermine the people who work hard to create the movies and TV shows audiences love, and jeopardize the billions of dollars they contribute to the U.S. economy. The MPAA commends the USTR’s commitment to protect and enforce intellectual property rights abroad and, in so doing, protect U.S. jobs.”

Read more at World Screen

CASBAA Upfronts unite networks

CASBAA Upfronts unite networks

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Hong Kong, 21 December 2011 – Eight multichannel TV networks from across Asia Pacific participated in the inaugural Asia Pacific TV Upfronts on December 13th in Singapore, presented by CASBAA in association with Campaign Asia Pacific.

The eight CASBAA networks presented a unified message from the region’s leading broadcasters, previewing the CASBAA channels’ most exciting highlights for 2012 to more than 20 selected decision-making media buyers, agency heads and clients.

“Where individual broadcasters have previously presented as single entities before, CASBAA is delighted to provide the Asia Pacific multichannel TV industry with a platform to demonstrate a consolidated view on the power of advertising on pay TV,” said Marcel Fenez, Chairman of CASBAA. “We look forward to more joint Upfronts and are already planning for the next one in Hong Kong during Q1 of 2012.”

Broadcasters A+E Networks, Bloomberg Television, Discovery Networks Asia, Fox International Channels, NBCUniversal, Sony Pictures Television Entertainment, Turner International and Viacom International Media Networks all participated in the special screenings.

Additionally, guest speaker Andy Wilson, Chairman of the Asia Planning Council, BBDO/Proximity shared his insights into people’s engagement with their mobile devices, TV’s and PC’s. “TV’s primary role is to entertain and offer an emotional connection with audiences,” he said.

Brian Fisher, Caltex Global Brand Manager, Chevron International also spoke on his brand’s experiences with pay-TV and other content. “Brands need better ways to have more interesting integrated conversations through compelling and local content. Sell us the whole package and not the spots,” he concluded.

“The reach and return on investment of pay-TV can no longer be denied,” added Fenez. “With multichannel TV now in more than 50% of TV homes across Asia, compelling content offered by leading broadcasters and affluent, targeted demographics, it just makes good business sense to invest in multichannel TV in the region.”

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About CASBAA – www.casbaa.com

Established in 1991, CASBAA is the Association for digital multichannel TV, content, platforms, advertising and video delivery across Asia for the past two decades. Spanning 17 geographic markets, CASBAA and its Members reach over 420 million connections through a footprint ranging from China to Australasia, Japan to Pakistan. The CASBAA mission is to promote the growth of multichannel TV and video content through industry information, networking exchanges and events while promoting global best practices. To view the full list of CASBAA members please visit here.

About Campaign

Campaign is a globally recognised brand within the advertising and marketing industries, synonymous with quality in the hearts and minds of opinion-forming agency and marketing personnel across the world.

Launched in the UK in 1968, Campaign has grown into a global brand serving the broader marketing, digital, advertising, PR and media industries. Following brand alignment in Asia, the fortnightly Media magazine has been superseded by Campaign with print editions in India and Asia-Pacific and a network of websites for India, China (including Hong Kong and Taiwan – English and Chinese versions), Singapore and the wider Asia-Pacific region.

Campaign delivers market-leading content to industry opinion-formers and decision-makers wherever and however you want to access it – whether catching up on the latest industry news, videos and blogs online or on a mobile device, studying in-depth analysis and reports in our print magazines, hearing from the world’s key industry speakers at market-leading conferences or celebrating excellence and best practice at our awards festivals.

Campaign Asia-Pacific sets its stall on quality, measured by the right people paying to read it: It has a circulation of 12,006 copies and was 70% paid-for; 100% of agency copies are paid-for; 64% of copies to marketers are paid-for.*

* Source: BPA Audit Oct – Dec 2010

To find out more, please visit www.campaignasia.com

For enquiries, please contact:

Desmond Chung, PR & Communications Manager, CASBAA
Tel: +852 3929-1712
Email: desmond@casbaa.com

Adela Chen, Director, Marketing & Communications, CASBAA
Tel: +852 3929-1711
Email: adela@casbaa.com

NCC stands on Want Want deal

National Communications Commission (NCC) Chairman Howard Shyr (石世豪) yesterday said the commission’s ruling on Want Want China Times Group’s purchase of cable TV services owned by China Network Systems (CNS) remain unchanged and that the transaction would not take effect until the group fulfilled each and every requirement issued by the commission.

Shyr made the comments during a review at the legislature’s Transportation Committee of how Want Want China Times Group plans to fulfill the requirements.

The preconditions include that group chairman Tsai Eng-meng (蔡衍明) and his family members, as well as his business associates in the deal, must completely dissociate themselves from the operation of CtiTV News. In addition, China Television’s (CTV) digital news channel must be turned into a non-news channel. As a TV network, CTV must have an independent editorial system as well.

http://www.taipeitimes.com/News/taiwan/archives/2012/12/20/2003550579

Lighter regulatory regime for India?

15 December 2012, NEW DELHI: Telecom Regulatory Authority of India (Trai) chairman Rahul Khullar has said Trai was making efforts to move towards a lighter regulatory regime.

Khullar also said that India urgently needed a new convergence law for the industry to consolidate. As technology was advancing at a rapid pace, there is a need to respond to it accordingly and encourage use of new devices and technologies.

Also, it is imperative to create opportunities for providers of value added services and create for them an environment that is conducive for them to operate and grow.

http://www.indiantelevision.com/headlines/y2k12/dec/dec158.php

Broadcasters pledge to fight jamming

19-12-2012: Leading broadcasters from Europe, Japan, the United States and Australia have signed a declaration to fight what they believe is the growing censorship of the Internet and jamming of TV signals by authoritarian political regimes.

The broadcast organisations — Audiovisuel Extérieur de la France (AEF), Australian Broadcasting Corporation (ABC) [Australia], British Broadcasting Corporation (BBC) [United Kingdom], Broadcasting Board of Governors (BBG) [US], Deutsche Welle (DW) [Germany], Nippon Hoso Kyokai (NHK) [Japan] and Radio Netherlands Worldwide (RNW) — say that international journalism is facing unprecedented challenges from countries that seek to deny their own citizens access to information from outside their borders in violation of Article 19 of the Universal Declaration of Human Rights.

They note and condemn without reservation certain government’s control of the flow of information such as blocking the Web and most notably intentional jamming of satellites as practised recently by Iran.

Short-form video ads offer better recall

18-12-2012:Despite the assumption that ads in long-form online video content are more effective because they’re more TV-like, a study from AOL has found that ads in short-form content actually produce significantly higher recall, brand affinity and purchase intent than those in long-form content.

To explore the effect of content length on ad effectiveness, AOL partnered with Qualvu and released a study designed to provide insight into how consumers perceive ads within both long- and short-form premium video content, with ten minutes being the demarcation line between the two. And it turns out that short-form video produced a 25% higher brand recall and a 42% higher purchase intent for the featured product or service.

Unsurprisingly, viewers are adopting traditional avoidance behaviours during ads within long-form videos, AOL found. Long-form video ad viewers are 52% more likely to think the ad detracts from their experience, because they are seen as too frequent and interruptive. As a result, viewers chose to avoid them altogether (by walking away, going to other sites, multitasking with their phone). This is the same “annoyance” behaviour that is demonstrated when viewing television without the use of a DVR.